by Alejandro Quetzeri | Feb 28, 2017 | Brand development, Business advice, google, Online marketing
Do the math: You could earn more with a faster mobile website Why is mobile speed important? In our mobile-first world, we don’t just expect to have all the world’s information at our fingertips: we expect to get it the instant we’re looking for it. Unfortunately,...
by Alejandro Quetzeri | Jan 31, 2017 | Brand development, Business advice, google, Online marketing
A mobile app can be a great way to connect with your customers and retain their loyalty. An app can simplify the commerce process and make the journey easier for customers. However, customers will only download an app if they intend to use it frequently, so you should...
by Alejandro Quetzeri | Nov 29, 2016 | Brand development, Business advice, google, YouTube
El uso del GPS para buscar direcciones o encontrar la mejor ruta según las condiciones del tránsito forma parte de los nuevos hábitos de millones de consumidores en América Latina. Con la proliferación de los teléfonos inteligentes y aplicaciones móviles como Google...
by Alejandro Quetzeri | Nov 28, 2016 | Brand development, Business advice, google
Thanksgiving and Black Friday have gone mobile. Women are driving the web. And Hatchimals, the Nintendo Entertainment System, and Baby Alive will top 2016 holiday gift wish lists. Know the trends that will define the holiday shopping rush. Smartphones have become...
by Alejandro Quetzeri | Nov 22, 2016 | Brand development, Business advice, google, YouTube
El sonido suele dejarse en segundo plano en las estrategias de marketing. Sin embargo, está comprobado que la música tiene un rol preponderante en las decisiones de compra. Además de masiva, despierta sensaciones que emocionan y activan instantes de recordación...
by Alejandro Quetzeri | Nov 17, 2016 | Brand development, Business advice, google
A Marketer Guide to Holiday Supershoppers The Internet and e-commerce has led to the rise of a new generation of supershoppers who are very aware of the market, love to research and understand new products and launches, and spend their money often but with care. These...
