The Department of Justice (DOJ) published an opinion on ADA Compliance for websites on March 18. Although ADA Compliance for websites has been debated before, we believe this is the first occasion when an official position has been taken on ADA Compliance for commercial websites.
Which sectors are most affected?
Today, having a website that is accessible should be your first concern. The rise of web accessibility litigation has been the primary driver of this requirement.
The majority of small to medium-sized businesses (SMBs) have been struck with hundreds of lawsuits and demand letters pertaining to website accessibility during the past two years, in what legal professionals have referred to as a litigation tsunami. The National Retail Federation has issued a warning to businesses pushing them to start taking online accessibility seriously as a result of this rise in instances, alarming SMBs and setting up an alert for them.
What does this mean for you and the website for your company?
Comply or significantly increase the risk of legal action by refusing to comply.
If you decide to cooperate, we have a straightforward answer for you! An ADA compatible solution for your website is now available from Nube Internet Digital Marketing in collaboration with accessiBe!
How Implementing WCAG and ADA Compliance Can Improve Your Website's Search Engine Ranking and Increase Organic Traffic
The Web Content Accessibility Guidelines (WCAG) are a set of international standards that define how to make web content accessible to people with disabilities. The Americans with Disabilities Act (ADA) is a law that prohibits discrimination against people with disabilities in public accommodations, including websites.
Making your website WCAG and ADA compliant can improve your website’s search engine ranking and increase organic traffic. This is because search engines like Google give preference to websites that are accessible to everyone. Additionally, people with disabilities are more likely to visit websites that are accessible, which can lead to increased traffic and sales.
There are a number of things you can do to make your website WCAG and ADA compliant. Some of these things include:
- Using high-contrast colors
- Providing text alternatives for images and videos
- Using keyboard navigation
- Making sure your website is readable on all devices
There are a number of resources available to help you make your website WCAG and ADA compliant. Some of these resources include:
- The Web Accessibility Initiative (WAI)
- The National Center on Disability and Access to the Law (NCD)
- The American Foundation for the Blind (AFB)
Making your website WCAG and ADA compliant is a good business decision. It can improve your website’s search engine ranking, increase organic traffic, and make your website more accessible to everyone.
Here are some additional benefits of making your website WCAG and ADA compliant:
- Increased customer satisfaction: When people with disabilities can easily access your website, they are more likely to be satisfied with your business.
- Reduced legal liability: By making your website accessible, you can reduce your risk of being sued for discrimination.
- Improved brand reputation: A website that is accessible to everyone shows that you are a business that is committed to inclusion.
- Improved search engine ranking: Search engines like Google take accessibility into account when ranking websites. A WCAG and ADA compliant website is more likely to rank higher in search results, which can lead to more traffic.
- Increased organic traffic: When your website is more accessible, more people will be able to find it and visit it. This can lead to an increase in organic traffic, which is traffic that comes from people who find your website through search engines.
- Increased sales: An accessible website can make it easier for people with disabilities to purchase your products or services. This can lead to increased sales and revenue.
If you are not sure where to start, there are a number of companies that can help you make your website WCAG and ADA compliant. These companies can provide you with a variety of services, including website audits, accessibility consulting, and remediation.
Making your website WCAG and ADA compliant is an investment that can pay off in a number of ways. By making your website accessible, you can improve your website’s search engine ranking, increase organic traffic, and make your website more accessible to everyone.
Nube Internet Digital Marketing Agency
Nube Internet is a digital marketing agency that specializes in helping businesses grow their online presence. We offer a wide range of services, including website design and development, search engine optimization (SEO), and pay-per-click (PPC) advertising.
If you are a business that is looking to improve your website’s search engine ranking and increase organic traffic, then contact Nube Internet today. We would be happy to help you make your website WCAG and ADA compliant and improve your online presence.
Nube Internet Digital Marketing - ADA Compliance Experts
At Nube Internet Digital Marketing, we specialize in helping businesses create inclusive and accessible digital experiences by ensuring ADA compliance. Our team of experts works diligently to ensure your online presence is accessible to people with disabilities, providing a user-friendly experience for all visitors.
- Website Audits: We conduct comprehensive website audits to identify any areas of non-compliance and provide actionable recommendations to improve your website’s accessibility. Our experts analyze your website’s content, structure, and coding to ensure it meets the latest accessibility standards.
- Website Remediation: Our website remediation services involve working closely with you to fix any ADA compliance issues identified during the audit. We’ll help you modify your website’s design, content, and functionality to make it accessible for users with disabilities, ensuring a seamless user experience.
- Training and Support: We offer customized training and support to help your team understand the importance of ADA compliance and how to maintain accessibility standards. We’ll provide resources, best practices, and ongoing guidance to ensure your website remains compliant and accessible to all users.
Nube Internet Digital Marketing is a leading digital marketing agency dedicated to helping businesses create inclusive and accessible online experiences. With years of experience in accessibility and digital marketing, our team of experts is committed to making the internet a welcoming space for all.
We understand that ADA compliance is more than just a legal obligation—it’s a vital aspect of providing exceptional user experiences and fostering long-lasting relationships with your customers. By working with Nube Internet Digital Marketing, you’ll ensure your online presence is ADA compliant, user-friendly, and accessible to everyone.
Our case studies showcase the successful implementation of ADA compliance strategies for businesses across various industries. By working with Nube Internet Digital Marketing, these companies have significantly improved their websites’ accessibility, ensuring a better experience for all users.
Our blog offers insights, tips, and resources on ADA compliance, digital marketing, and website accessibility. Stay up to date on the latest developments, best practices, and industry news by following our expertly curated content.
Get in touch with Nube Internet Digital Marketing today to discuss your website’s accessibility needs. Our team of experts is ready to help you create an inclusive and accessible online experience for your customers.